Tickets & Products

Adding Tickets and Products

Tickets and products are what your attendees buy. Tickets grant entry to the event; products are extras like merchandise, parking passes, or donations. How to get there 1. Open your event from the Events list 2. In the left sidebar, click Tickets & Products (under Ticketing & Sales) Create a ticket or product 1. Click the green + Create button in the top-right corner 2. Select Ticket or Product 3. Fill in the form and click Save The form fields Product Type — choose between: - Ticket — issues an actual ticket to the buyer (with a QR code for check-in) - Other product types — for merchandise, add-ons, donations, or anything else you want to sell alongside tickets Price Type — how the item is priced: - Paid Product — fixed price you set - Free — no charge - Donation / Pay What You Want — the buyer chooses how much to pay Name — the display name attendees see (e.g. "General Admission", "VIP Pass", "Event T-Shirt"). Description — optional details about what's included. Shown on the event page below the ticket name. Product Category — group related items together (e.g. "Tickets", "Merchandise"). Categories help organize the checkout experience. Price — the amount to charge (only shown for Paid products). Quantity Available — the total number available for sale. Leave blank for unlimited. Advanced options After creating a ticket or product, click on it to access additional settings: - Sale Start / End Date — control when the item goes on sale and when sales close - Min / Max Per Order — set limits on how many a single buyer can purchase - Visibility — hide a ticket from the public listing (useful for invite-only or promo tickets) - Tax & Fee settings — configure taxes and fees per item Organizing with categories Product categories let you group tickets and products into sections on your event page. For example: - Tickets — General Admission, VIP, Early Bird - Add-ons — Parking, Meal Package - Merchandise — T-Shirt, Poster To create or manage categories, look for the Categories option in the Tickets & Products section. Tip: Set up all your tickets and products before publishing your event. Once published, attendees can immediately start purchasing whatever is available.

Managing Capacity

Capacity management lets you control the total number of attendees for your event, as well as set shared limits across multiple ticket types. How to Get There 1. Open your event. 2. Click Capacity Management in the left sidebar (under Guest Management). How Capacity Works There are two levels of capacity control: Per-Ticket Capacity When creating a ticket, the Quantity Available field sets how many of that specific ticket type can be sold. Once the limit is reached, that ticket shows as Sold Out. Capacity Groups Capacity groups let you set a shared limit across multiple ticket types. This is useful when different ticket types share the same physical space. For example, if your venue holds 500 people and you offer both General Admission and VIP tickets, you can create a capacity group of 500 that both ticket types draw from — so total attendance never exceeds the venue limit. Creating a Capacity Group 1. Click + Create. 2. Name the group (e.g. "Main Venue", "Workshop Room A"). 3. Set the total capacity. 4. Select which ticket types belong to this group. 5. Save. As tickets are sold, the capacity group tracks total sales across all assigned ticket types and prevents overselling. Good to Know - A ticket can belong to only one capacity group at a time. - Capacity groups are especially useful for multi-track events where different sessions have different room sizes. - You can edit capacity groups at any time — but reducing capacity below the number already sold won't cancel existing orders. - Per-ticket limits still apply within a capacity group. If a ticket has a quantity limit of 100 and the group limit is 500, that ticket will sell out at 100 even if the group has remaining capacity.

Tiered Pricing

Tiered pricing lets you offer the same ticket at different price points — perfect for early bird discounts, last-minute pricing, or VIP upgrades with different inclusions. How to set it up 1. When creating or editing a ticket, set Price Type to Tiered 2. You will see a table where each row is a price tier Tier fields Each tier has: - Label — the name attendees see (e.g. "Early Bird", "Standard", "Last Minute") - Price — the price for this tier - Quantity Available — how many can be sold at this tier (optional — leave blank for unlimited) - Sale Start Date — when this tier becomes available for purchase - Sale End Date — when this tier stops being available - Hidden — hide this specific tier from the public (useful for disabling a tier without deleting it) How tiers work at checkout Only tiers that are currently within their sale date range and have remaining quantity are shown to attendees. When one tier sells out or its sale window closes, the next available tier takes over automatically. Common setups Early bird pricing: - Tier 1: "Early Bird" — $25, sale ends March 1 - Tier 2: "Standard" — $40, starts March 1 - Tier 3: "Door Price" — $50, starts day of event Quantity-based tiers: - Tier 1: "First 50 tickets" — $20, quantity 50 - Tier 2: "Regular" — $35, unlimited Managing tiers You can add new tiers at any time with + Add tier. Tiers that have already sold tickets cannot be deleted, but you can hide them to remove them from the public view. Tip: Use sale date ranges rather than manual toggling — it keeps pricing changes automatic and removes the risk of forgetting to switch tiers.

Product Visibility and Hidden Tickets

Hi.Events gives you fine-grained control over when and how tickets appear to attendees. You can hide tickets entirely, reveal them only with a promo code, or automatically show/hide them based on dates. Visibility toggles In the Advanced Settings section of any ticket or product, you will find these options: - Hidden — completely hides the ticket from the public event page. Use this for tickets you are not ready to sell yet, or tickets reserved for internal use. - Hidden without promo code — the ticket only appears when an attendee enters a valid promo code. Perfect for invite-only tickets, press passes, or special group rates. - Hide before sale start date — automatically hides the ticket until its sale start date arrives. Attendees will not see it listed at all before that date. - Hide after sale end date — removes the ticket from view once its sale window closes, keeping your event page clean. - Hide when sold out — removes sold-out tickets instead of showing a "Sold Out" label. - Start collapsed — shows the ticket in a collapsed state on the event page. Attendees can expand it to see details. Useful for less popular options you still want available. Showing quantity remaining Show quantity remaining displays the number of tickets left (e.g. "12 remaining"). This creates urgency and helps attendees decide quickly. Highlighting a ticket Toggle Highlight to draw attention to a specific ticket. You can add a custom highlight message (up to 255 characters) like "Best value" or "Selling fast" that appears as a badge on the ticket. Common patterns - Secret VIP tickets — set "Hidden without promo code" and share the code only with your VIP list - Time-limited early bird — set sale start/end dates and enable "Hide before sale start" + "Hide after sale end" - Clean sold-out page — enable "Hide when sold out" on all tickets so attendees only see what they can actually buy Tip: Combine these settings for sophisticated release strategies — like hiding early bird tickets after they sell out while automatically revealing the standard tier.

Product Categories

Product categories let you organize tickets and products into labeled sections on your event page. Instead of a flat list, attendees see grouped sections — making it easier to find what they need. How to get there 1. Open your event 2. Click Tickets & Products in the left sidebar 3. Look for the Categories option Creating a category 1. Click + Create Category 2. Enter a name (e.g. "Admission", "Add-ons", "Merchandise") 3. Optionally add a description — shown below the category heading on the event page 4. Save Assigning products to categories When creating or editing a ticket or product, select the Product Category from the dropdown. Products without a category appear in an uncategorized section. Category options - Name — the heading attendees see on the event page - Description — optional text below the heading - No Products Message — custom text shown when all products in this category are sold out or hidden (instead of showing an empty section) - Hidden — hides the entire category and its products from the public event page Example layout A well-organized event page might look like: - Tickets — General Admission, VIP, Student - Workshops — Morning Workshop, Afternoon Workshop - Extras — Parking Pass, Meal Package, Event T-Shirt Tip: Keep your most important items (main tickets) in the first category. Attendees read top to bottom, so put the primary purchase options where they will see them first.