Promo Codes & Discounts

Promo codes let you offer discounts to specific groups — early supporters, partners, or anyone you want to give a deal to.

How to get there

1. Open your event

2. Click Promo Codes in the left sidebar (under Ticketing & Sales)

Creating a promo code

1. Click + Create

2. Enter a code (what attendees will type at checkout, e.g. "EARLYBIRD")

3. Set the discount type:

• Percentage — e.g. 20% off

• Fixed amount — e.g. $10 off

Restrictions

You can limit how and when the code works:

• Usage limit — how many times the code can be used total

• Expiration date — when the code stops working

• Applicable tickets — limit the discount to specific ticket types, or apply to all

Tracking usage

The promo codes list shows how many times each code has been used. Click on a code to see which orders used it.

Tip: Create different codes for different channels (e.g. "TWITTER20", "PARTNER10") so you can track which marketing efforts drive the most sales.